Bait & Tackle Shop in Marathon
Are you looking for bait and tackle in Marathon FL? Visit Captain Hook’s for all your fishing needs and get equipped for a great day of fishing.
Visit Our Marathon Bait and Tackle Shop
Our bait and tackle shop in Marathon Key is the go-to spot for serious anglers or recreational fisherman looking for a fun day on the water. From fresh, live and frozen bait, to durable tackle and expert tips, we’ve got all you need for a successful fishing trip. Whether you’re planning to cast inshore, head offshore or fish the reefs, we’ll make sure you’re ready for a day full of fish!
Get Prepared!
Head out on the waters of Marathon with Captain Hook’s premium bait and tackle. Whether you’re casting for tarpon, reeling in snapper or venturing offshore, we’ve got everything you need for a successful fishing trip.
Experienced Staff
Fishermen all over the Florida Keys rely on Captain Hook’s bait shop in Marathon. Our team guides you in selecting the ideal bait for the hot bite and gear that matches your skill level. Stop by our shop to explore our wide range of equipment and grab some local tips on the best fishing spots for top results.
Tips from the Locals
We want you to catch fish! Our team checks tides and conditions every morning and is happy to share what’s biting. We’ll also get your gear set up right so you’re ready to head out with confidence.
The Bait Menu
Fuel your next trip before you leave the dock. Our bait shop in Marathon has everything from live shrimp and pinfish to fresh-caught ballyhoo, a freezer full of squid and sardines, tournament-grade chum and much more. We’re one of the first shops in Marathon to get fresh shrimp every morning, so the live bait is always fresh. Pick your favorite and get ready to bend some rods.
LIVE BAIT
- Shrimp
- Pinfish
- Crab
FRESH BAIT
Ballyhoo
CHUM
- Bionic
- Tournament (green)
FROZEN BAIT
- Shrimp
- Pilchards
- Sardines
- Threadfin
- Glass Minnows
- Squid (1 lb)
- Squid (5 lb)
- Whole Mullet
- Finger Mullet
- Silver Sides
- Cigar Minnows
- Small & Medium Ballyhoo
- Mono Rigged Ballyhoo
- Wire Rigged Ballyhoo
Fishing Rod & Gear Rentals in Marathon
No gear? No problem. If you flew into the Keys or just don’t want to haul rods down, you can rent fishing rods by the day right here in Marathon. Grab a rod, pick up your bait, and you’re ready to fish the bridges, the flats or the reef.
Fishing rod rentals start at just $15 per day. Our team will set you up with the right rod, get it rigged, and point you toward what’s biting so you can head out with confidence.
- Fishing rod rentals from $15/day
- Live, fresh & frozen bait stocked daily
- Tackle, rigs and accessories
- Local tips on where and what to fish
Planning a bigger day on the water? Check out our Marathon fishing charters and boat rentals.
Everything You Need: Live, Fresh & Frozen Bait
Captain Hook’s has everything you need for a day out on the water. Our shop is fully stocked with live bait, artificial lures and sturdy tackle so you can enjoy a successful fishing trip. Whether you’re flying solo or with friends, we’ve got the gear and advice to make it a memorable day.
We offer a variety of bait and tackle:
- Live shrimp and pinfish
- Fresh ballyhoo
- Huge selection of frozen bait
- Rods for rent or purchase
- Huge selection of tackle
- Fishing accessories & more!
Why Our Customers Love Our Bait and Tackle Shop
Captain Hook’s Marina and Dive Center was voted Best of Marathon 2025 and earned a Tripadvisor Travelers’ Choice award for our Florida Keys services. We work hard to provide the highest level of service possible, and we owe a great deal of thanks to our customers who make everything possible for us. We may be better known as one of the best dive shops in Marathon, but we also offer a huge selection of bait and tackle!
“Great spot to stop for all your fishing needs. Its the first spot in marathon to get the shipment of fresh shrimp every morning. Friendly service at a reasonable price. Lots of tackle, apparel and sunglasses.”
“Excellent place to pick up your bait and tackle and go fishing with Callion Fishing Charters. Captain Jack and his mate Mitch were absolutely a blast to fish with. They are experienced and safe fisherman who really do their best to ensure you have a great day.”
Do You Need a Bait and Tackle Shop in Marathon?
Looking for the best bait store in Marathon? Need to gear up with quality bait and tackle? Captain Hook’s has the local knowledge you need for a successful fishing trip. Our shop offers live, fresh and frozen bait, fishing gear, accessories and more. Stop by today and get ready to fish! We’re located at mm53 on the ocean side. We serve anglers across the Middle Keys, from Key Colony Beach and Grassy Key to Duck Key, Conch Key and Marathon Shores.
11833 Overseas Hwy
Marathon, FL 33050
Open 7 days a week, 7:00 AM to 5:00 PM
More About Our Bait and Tackle
What kind of bait do you sell?
We offer a wide range of bait including fresh, frozen and live bait. Frozen bait includes squid, thread herring, sardines, chum and much more. We also offer live shrimp every day until sold out.
Can I rent fishing gear?
Yes! We rent fishing rods by the day starting at just $15. Pick up a rod and your bait in one stop and head straight out.
What are your hours?
We’re open 7 days a week, 7:00 AM to 5:00 PM. Stop by MM53 on Vaca Cut, ocean side.
Can you help me set up my tackle?
Absolutely! Our team is happy to assist where we can with tips and advice.
Can you tell me where to catch fish?
We wish it was that easy! We will do our best to provide helpful tips based on what you want to catch and the weather that day.
Do you have live shrimp?
Yes! We’re one of the first shops in Marathon to get fresh shrimp every morning, and we carry live shrimp daily until we sell out, plus pinfish and crab.